Anna Hariaha

3D Artist & Motion Designer
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Lem-Oh

ART DIRECTION / MOTION DESIGN / 2D GRAPHICS / VFX / BRANDING

FULL CASE ON BEHANCE

CLIENT: SQUID AGENCY

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PROJECT INFO
Lemonati | Lem-Oh Hard Setlzer & RTD Advertisiment Development

The largest flavor house in the U.S. was looking to develop a beverage alcohol division of their business to put their work to the true test. The guys from Squid Agency were great for this task. But we, in our turn, just helped to implement their ideas and vision into promotional materials.

Once we defined the visual look we built out CGI assets that highlighted the lemon groves and mother nature’s evolution to educate and promote the new brand. High impact placements were created with a focus on strong color usage. We simplified the message to drive brand conversion, tying the benefits closer to what consumers expect in a better for you beverage product.

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